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The Small Business Observer - December 2014 Issue
4 Tips to Help Avoid a Data Breach Majority Of Retailers Underestimated The Strength Of Retail Sales For Black Friday And Cyber Monday -more-

Download Newtek's annual magazine, a business owners guide to surviving in a tough economy! -more-

Holiday Payroll
 
   
Outsource Your Payroll, You've Got Enough to Worry About

Outsource Your Payroll, You've Got Enough to Worry About
Managing payroll is an annoying obligation; an especially time consuming and detail-oriented task that can quickly consume even the sharpest business owner. Outsourcing payroll is an excellent alternative to in-house payroll processing for today’s small businesses.  
Read about Outsource Your Payroll, You've Got Enough to Worry About


SSL Websites Rank Higher In Google Search

SSL Websites Rank Higher In Google Search
Google has announced that equipping your website with an SSL 2048-bit key certificate – going HTTPS – will give you a boost in search ranking. Because obtaining an SSL certificate is both uncomplicated and affordable, it’s the easiest thing site owners can do to get a leg up in the Google Game. 
Read about SSL Websites Rank Higher In Google Search


How to Use Social Media to Generate Sales Leads

How to Use Social Media to Generate Sales Leads
When it comes to generating new sales leads on social media, a nuanced, user-friendly approach is more effective. Here are strategies to employ when reaching out to your desired target audience via social media. 
Read about How to Use Social Media to Generate Sales Leads


The Importance of an Effective Content Strategy within Your Digital Marketing Campaign

The Importance of an Effective Content Strategy within Your Digital Marketing Campaign
Content builds trust between brands and consumers. The content you create tells a story about your company and helps to establish you as a leader in your field. Any amount of small research will tell you content is an extremely important part of any marketing campaign. 
Read about The Importance of an Effective Content Strategy within Your Digital Marketing Campaign


2nd Observer Magazine
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